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About SFA

We are passionate about clean and pure supplements being utilized alongside a healthy diet.

We want to be able to share the best, most delicious, most nutritious and the cleanest whey protein powder at an affordable price.

The purpose of SFA is to support you in achieving your health and fitness goals, by assisting you to select the best supplements and to empower you to transform your life.

Our long term goal is to provide products that would be beneficial for everyone regardless of age, gender, fitness level and location.

Let's talk about our ingredients

We pride ourselves on using natural ingredients, why would we want to use artificial flavours, artificial fillers and weird sounding ingredients?

It sounds wrong, it doesn’t look right so why are all these protein brands using it, it obviously can’t be good for you

SFA strictly does not use any artificial ingredients or fillers and only uses natural ingredients to achieve a specific purpose.

Natural flavouring is used to achieve the flavouring

Stevia Extract (Rebaudioside A 98%) is used to achieve the sweetness

Guar Gum is also used to increase the thickness when the protein powder is utilized to make a shake which also adds to the texture.


Grass fed Whey Protein Powder from Australia and New Zealand

Why wouldn't we? Australian and New Zealand Cattle are fairly treated, Grass fed, free from Recombinant bovine growth hormone (rBGH) and we support our local farmers by doing so.

2 Table Spoons = 1 Scoop

One use plastics are a concern for the world we live in today, and its really not that complicated if we all play an active role in saving our environment.